The competition within industry has gotten tough recently and to stand out, businesses are using Wikipedia pages to represent themselves on that platform. Those who are asking, how to create a Wikipedia page for business need to look into the effect Wikipedia has left on its community and users. One of the major reasons to create a Wikipedia page is due to the reason that it enhances credibility. It is an effective approach to raise brand awareness and bring customers towards the business and retain them. They will be provided with an incentive to collaborate with the business and make a purchase. How effective do you think Wikipedia is for businesses when it comes to marketing purposes?